Save the date
5th-8th October 2023
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JEANS
From Janne, the Old French name for Genoa, where the heavy cotton now used for jeans was first made.
The Jeans Street, Genoa’s “Carnaby Street”, for this new edition, grows and involves new locations.
4 days of exhibits talks workshops events shows
in the place of unforeseeable possibilities, in the place from which jeans was also born, even before it was called “jeans”.
GENOVAJEANS IS
the event dedicated to the Jeans culture and lifestyle
which talks about beauty, innovation, respect for people and the environment.
a next-generation networking space
that encloses the entire jeans community for a true circular approach, from the supply chain to its users.
a new concept
of manufacturing and design district.
the " jeans place"
that starts from the cultural roots of Genoa, but raises towards smart values such as design, creativity, technology and responsible production.
discovering a city full of stimulation and contradictions
accessible and twisted, a melting pot of traditions and contaminations, vices and virtues, always at the mercy of arrivals and departures.
reliving the cultural fabric
from which jeans drew its most intimate and true inspiration. It is the theater in which it reprises its role as the protagonist of modernity: from a fabric worn by dock workers to a garment that transcends differences and pushes sustainability.
NEWS
The District and the Jeans Lab
The city of Genoa, in the names of many streets and squares bears the tangible sign of productive aggregations that aided development, specialization, purchase of
GenovaJeans 2023
The new edition of GenovaJeans awaits you on October 2023. Exhibitions, temporary shops, showrooms, Jeans workshops animations, shows and concerts will animate the City Center
Jeans made in Genova
“Jeans made in Genoa”: the series of workshops promoted by GenovaJeans in collaboration with CNA Federmoda and in conjunction with Duchessa di Galliera that targets